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Pasali Philippines Foundation
​Extension Service Provider

Product Development and Marketing Training for Agricultural Extension Workers of Malapatan 

10/31/2016

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​Pasali Philippines Foundation Inc. conducted a three-day training on Product Development and Marketing (Commodity Branding) for Agricultural Extension Workers (AEWs)/Farmers of Malapatan, Sarangani Province held last October 18-20, 2016 at OSCA Building, Barangay Lun Masla of the said municipality. It was joined in by 37 training participants.
The training generally aims to promote product development and marketing as part of developing small and medium entrepreneurs (SMEs) from AEWs and farmers focusing on the Importance of Product Development; The Process of Product Development; Characteristic of a good product; and Marketing of the product with emphasis on commodity branding.
The event had a special participation of representatives from the Department of Agriculture- Agricultural Training Institute (DA-ATI) Region XII.
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Training participants during the workshop on Product Development
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Dr. Danny Alfarez coaches training participants on how to fill up the Product Development Matrix
Resource person Dr. Danny Alfares disclosed in his lecture the different businesses that are successful as indicated in their gross income. Moreover, tips were also presented in Product Development. The participants benefitted from the workshop sessions. Groups were active in reporting and presenting their ideas on how to enhance their products and find innovative ways of branding their commodity for effective marketing.
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Ms. Ma. Teresa Laxamana of DA-ATI 12

​The event ended as Ms. Ma. Teresa Laxamana of DA-ATI XII gave an encouraging message to the training participants to further improve their prduct and be at par with other big-time business in the region.
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    Extension Service Provider (ESP)

    Pasali Philippines is one of the organizations accredited by the Department of Agriculture- Agricultural Training Institute (DA-ATI) region XII as Extension Service Provider.

    ATI taps the services of the external service providers to improve and hasten the delivery of extension services of the DA and to provide opportunities and wider participation of the private sector in the conduct of agricultural extension services.
     about DA-ATI Extension Service Providers Accreditation

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  • Home
  • About us
    • Our Vision
    • How we work
    • Where we work
    • Our Partners
    • Publications
  • PROGRAMS AND PROJECTS
    • Appropriate Technology >
      • Hydraulic Ram Pump >
        • Installation Updates
      • Rotary Weeder
      • Corn mill & sheller
    • Sustainable Agriculture >
      • Farm Support Scheme & System of Rice Intensification
      • Agroentrepreneurship
      • Farmer Alliances for Resources Strengthening and Marketing >
        • FARM news updates
      • Extension Service Provider
      • Agroforestry
      • The Manobo Indigenous of Biao
      • Sustainable Urban Gardening
      • The Rice Contract Farm & Land Redemption
    • Children's Education and Welfare >
      • Respect Education Program
      • Modified Conditional Cash Transfer >
        • MCCT Updates
      • Child Protection >
        • Council for the Protection of Children
  • Contact Us